Skip to main content

Level up your social content with tips to boost your reach and impress.

So, you don’t want to settle for mediocre social media content….good for you! Bad audio and visuals on your socials can really hurt your reach. Follow these steps to ensure your video has the best chance at being promoted on all social media algorithms!

Let’s talk about camera recommendations and audio tips…

Camera Recommendations

For Beginners: Sony ZV-1

If you’re new to content creation, the Sony ZV-1 is a great option. It’s super user-friendly and perfect for capturing high-quality footage without overwhelming you with complicated settings.

For Professionals: Sony FX3

If you’re ready to step up your game, check out the Sony FX3. This camera is incredibly versatile and can handle just about any shooting situation, whether you’re in bright sunlight or a dimly lit room. It’s a solid investment that lets your creativity flow freely.

Let’s Talk Audio

Don’t overlook sound—it’s just as important as the visuals! Bad audio can really turn people off, so here are a few microphone options and tips to consider:

You can find our microphone recommendations in our Content Day Cheat Sheet!

Lavalier Microphone:

Great for interviews or presentations, these little mics clip onto your clothing and are pretty discreet, perfect for hands-free usage.

Handheld Microphone:

If you’re hosting an interview, a handheld mic lets you engage directly with your subjects.

Boom Microphone:

If you want a cleaner look, a boom mic positioned just out of frame is perfect. It’s fantastic for interviews where you want to keep things tidy.

The “Deadcat” Windscreen:

Filming outside? Wind noise can be a real hassle. To tackle this, consider using a “dead cat” windscreen. It’s a funny name, but it works wonders at reducing wind noise, so your audio stays crisp and clear.

On-Camera Microphone:

For quick shoots on the go, a microphone mounted on your camera can capture decent audio without much hassle.

Get Creative with Angles

Feeling like your videos look a bit flat? Try changing up your shooting angle! Look for lines in your environment—like walls, furniture, or even sidewalks—that can guide the viewer’s eyes to your subject. This simple trick adds depth and makes your shots feel much more dynamic.
By choosing the right cameras and audio equipment, and by getting a bit creative with your angles, you can transform your social media content and ensure your videos go further on all algorithms.

Free Download:

Content Day cheat sheet

Ready to Level Up?

Five-fold framework